Big food companies are held to higher standards of healthiness

1. Proper regulation keeps them honest, so they stop seeking loopholes to target kids.
2. Good leadership becomes about making and marketing healthy, sustainable and affordable foods.

The Government regulates ‘Big Food’ to protect our children

1. Not only the wealthy can afford to be healthy.
2. Families aren’t surrounded by manipulative marketing and can trust the food they buy.

Schools are a safe space, free from the influence of ‘Big Food’

1. Children aren’t constantly exposed to a flood of junk food when they’re trying to learn and grow.
2. Everyone can access healthy, nutritious food throughout the school day.