Share Your Story: Stop The Bombardment Of Junk Food Ads

At Bite Back, we’ve had enough of the never ending junk food ads on our screens! Whether we’re watching our favourite sports on TV, catching up with friends online, or doing research for a piece of homework, junk food ads have us surrounded.

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I feel overwhelmed by the junk food ads I see online, I feel overwhelmed whilst I’m researching for my schoolwork, I feel overwhelmed every evening I turn on the TV. I wish that I could go about my day without feeling swamped by the unhealthy food ads all around me. The Government ban would take this weight off of my shoulders.
Bite Back Activist

Banning junk food ads on TV before 9pm, and online, would help protect child health. The Government has passed a law to do this and there are steps the Government needs to take now to ensure the ban starts in October 2025, but they are dragging their feet.

Have you watched your favourite TV show feeling like every ad break is shoving junk food in your face? Have you seen junk food ads that look like they are targeted at children? Will you tell us how you or your family are being bombarded by junk food ads?

The Government needs to know that we are being bombarded by junk food ads — and we want it to stop!

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We know we’re not the only ones. We’ve all got a story to tell when it comes to being bombarded with junk food ads.

It doesn’t have to be this way. Victoria Atkins, UK Government Secretary of State for Health, has the power to protect our health and regulate the tactics used by food companies. This includes banning junk food ads online, and on TV before 9pm.

Parliament has already passed these restrictions into law, and the ban should be in force right now — but the Government keeps stalling. We want the Secretary of State for Health to take action now to protect child health.

Share your story of how junk food ads overwhelm you or your young family members and we’ll share it with the Government.