New Report: The Rise Of Fast Food On Our High Streets
04 Dec 2024
Our new report reveals Big Food is flooding our communities, particularly around schools and in disadvantaged neighbourhoods.
Our new research, conducted with the University of Cambridge, reveals that Big Food chains are flooding areas near schools across the UK at an alarming rate, surrounding children with unhealthy food options.
Launched today, the report entitled Big Food & Our Communities: Where are food chains expanding?, exposes Big Food’s overwhelming reach into young people’s lives. The findings reveal a staggering 59% increase in major food outlets since 2014 with the growth in outlets around schools particularly concerning.
According to the study, nearly 3,500 schools in Great Britain now have a major food outlet within 400 metres — 1,000 more schools than in 2014. More than half of outlets for Domino's (76%), Subway (58%), and Greggs (56%) are located close to schools, highlighting the growing presence of unhealthy food options near educational environments.
Our activist, Rizwan (17) from Oldham, said: “It’s not right that Big Food keeps growing when young people’s health is suffering. Our food system is broken, and it's young people who are paying the price with their health, with more than one in three children leaving primary school at future risk of serious, food-related illnesses. The influence of Big Food's aggressive marketing and accessibility is undeniable as highlighted by our new report today.
“Junk food has become widely and easily available — cheaper than healthier options, and is marketed relentlessly to young people, especially in disadvantaged areas. As young people, we know we deserve better, and we’re calling on both the government and food companies to step up. We need regulations to restrict new fast food outlets from opening near schools and extend advertising restrictions on junk food across outdoor platforms,” he added.
A huge concern for activists and health experts is how fast food now makes up a significant proportion of the out-of-home food market, heavily influencing young people and contributing to the prevalence of unhealthy options in their daily lives.
Key Findings
- Dangerously Close to Schools: Nearly 1,000 more schools now have at least one of these big food chains — including fast food outlets — within 400 metres compared to 2014, affecting 14.2% of all schools in Great Britain.
- Higher Density in Deprived Areas: Brands like Greggs, Subway, and McDonald's have a higher density of outlets in the most deprived communities, where access to affordable, nutritious options is already limited.
- Intentional Youth Appeal: Big food chains have become a “third space” — a social place outside of home and school — for young people’s social lives amid drastic cuts to youth services, which have faced a £1.1 billion reduction in funding since 2010 — a decrease of over 70%. This has led to the closure of more than two-thirds of council-run youth centres in England and Wales during this period.
Dr Jody Hoenink from the MRC Epidemiology Unit, University of Cambridge, remarked: “The evidence in this report suggests a concentrated presence of big food chain outlets near schools and in deprived areas, contributing to an environment that may encourage unhealthy dietary choices among young people. The growth data speaks for itself, and immediate regulatory action is necessary to counter Big Food’s influence.”
James Toop, CEO of Bite Back, added: “This year alone, Bite Back has published three reports on the troubling influence of major food manufacturers. The new study goes further — showing how fast food is not only dominating the out-of-home market but is deeply embedded in young people’s lives — especially in the most deprived areas. We’re calling on the Government and Big Food to take immediate action to prioritise young people’s health over profit. Together, we can ensure the next generation has a fair chance at a healthier future.”