Let's Bite Back
From the moment we are born junk food has us surrounded.
Giant food companies flood our world with their products, then manipulate us using cute, colourful, clever marketing. They deceive us with packaging, and pump millions into making sure their junk-filled products are always in the spotlight. It’s constantly being forced down our throats. It’s the cultural wallpaper. It’s hidden in the small print.
Now, it’s endangering the health of a generation. The good news? It’s totally preventable. And we’re biting back.
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Take Action
The health of a generation is at stake, yet giant food companies continue to spend millions to ensure their unhealthy products are in the spotlight. We know we’re not alone — whether you’re a parent, a teacher, or a passionate young person, this affects all of us. Are you ready to put children’s health first?
We’re calling on Wes Streeting to put an end to the bombardment of junk food ads young people experience every day — online, on TV and on our streets. Stand with us by emailing your MP, asking them to write to the Health Secretary. We need your MP's support to add power to our voices.
Our stories
Soft Drink Shake Up Is A Step Forward for Children's Health
We welcome the extention of the sugar tax to milkshakes and other sugar-packed milk-based drinks — and call on the Government to go further.
